Promover y apoyar la compra de lo local es uno de los objetivos del evento
Desde el próximo 1 de abril hasta el 4 del mismo mes, los visitantes de Parque Arboleda Centro Comercial podrán disfrutar de La Feria de Pascua, espacio que cuenta con una vitrina comercial compuesta por 30 stands los cuales estarán ubicados en el tercer piso de la edificación, en un horario disponible de 10:00 a.m. hasta las 9:00 p.m.
Se trata de un evento que busca aportar al crecimiento comercial de Risaralda, el cual se ha incrementado en gran medida desde los últimos años hasta la actualidad, gracias a la creación de empresas independientes y emprendimientos que se han fortalecido a través de las ventas en línea que se fomentaron por la Pandemia vivida desde hace un año.
Muchas de estas pymes han decidido incursionar en el mercado tradicional gracias a las distintas ferias que se realizan en ciudades como Pereira donde uno de los referentes han sido las Ferias de emprendedores, ferias de mujeres y muchas otras organizadas de manera biosegura por la Alcaldía de la ciudad y algunas empresas independientes que de igual manera buscan el fortalecimiento de la economía local.
De acuerdo con Mildred Patiño, Center Manager de Parque Arboleda Centro comercial, “Gracias a distintas iniciativas que se han establecido regionalmente este ha sido uno de los escenarios que ha brindado sus espacios comerciales para que estos emprendedores y nuevos empresarios puedan dar a conocer sus productos en más de 5 ferias realizadas de manera segura y con los controles necesarios para la seguridad de los asistentes a estos importantes eventos.”
En esta ocasión encontrarán marcas de accesorios como Ceptas, una marca enfocada en un público masculino y Ukkuamarine, crea y distribuye joyas como collares, aretes y moños de colores para el cabello; también empresas dedicadas al cuidado personal como: Diosa Kalu, empresa dedicada a la distribución de productos corporales y Lela, empresa ecofriendly que tiene como base de sus productos esencias naturales capilares y facial. Finalmente, para los interesados en los proyectos gastronómicos está el stand La Crespita Salsas, que crea ajís, salsas y condimentos ideales para utilizar en las comidas de la semana.
Por su parte, Johanna López, coordinadora de La Feria Pereira, precisó que “en este momento de congregación y unión familiar, después de pasar unos de los años más difíciles de la humanidad, debemos trabajar por reactivar nuestra vida, nuestra economía y nuestro comercio, ¡Es el momento para acompañar a nuestros emprendedores e impulsar la compra de lo local, de lo nuestro! De nuestra esencia.”
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